Hi! I’m Jenna

There's a specic moment most founders hit. The early growth is real but the next level isn't coming the way they expected. Anyone can tell you what looks good. Few can show you why the numbers aren't following. That's where I come in.

Most people speak one language: creative or commercial. I speak both. I’ve spent the last fteen years driving DTC consumer brands: co-founding Caliray from concept to Sephora and a Series A, leading record-breaking campaigns at Vitality, directing launches across Sephora, Nordstrom, and Urban Outtters.

The founders who need me most want strategic clarity and creative conviction from the same person, at the same time. That's always been where I do my best work. JDJ Studio is the practice I built around it. Partners I work with stop feeling like they're figuring it out alone.